Master's Degree in Business Computing
Specific objectives of Master in Business Computing
The APBS master’s program is structured around several specific objectives, aiming to deepen students’ skills and knowledge in key areas of training. We quote:
• Understand the issues related to E-Business.
• Acquire know-how in the IT development of an E-Business project.
• Know information systems technologies to innovate in the development of E-Business systems and also in marketing practices.
• Integrate digitalization practices into the company’s overall strategy.
• Understand E-Business in its entirety: management of a dashboard, law, change management.
The Master Business Computing approaches computing from a professional perspective and is designed to address the application of technology in a business context. It explores the design, implementation and application of technical solutions to industry challenges.
In a climate increasingly reliant on IT solutions, businesses need people who can create robust, reliable, and user-friendly systems that drive organizational solutions. This Master develops the practical skills and knowledge you need to be part of this dynamic industry.
In accordance with the Professions Reference/Skills Reference http://remrec-tic.com/, the professions targeted by this master's degree are in particular:
• Business analyst.
• Data analyst.
• Designer.
• Developer.
• Project Manager.
• E-Business Consultant.
• Expert in digital media.
Graduates of a Master in Business Computing have a variety of professional opportunities in sectors such as technology, e-commerce, financial services, marketing, manufacturing and distribution, management and technology consulting, as well as than in startups and small businesses.
• Analyze data to derive insights and make informed decisions.
• Effectively use advanced statistical tools such as R for exploratory data analysis and statistical modeling.
• Implement and manage complex databases to store, manage and analyze data efficiently.
• Design, implement and maintain information systems consistent with the needs and objectives of the company.
• Optimize websites to improve their search engine rankings and increase their online visibility.
• Develop and implement effective digital strategies to promote products or services on the Internet and social networks.
• Plan, execute and monitor innovative projects, taking into account resources, deadlines and budgets.
• Identify, assess and manage risks associated with online transactions, electronic payments and Internet commercial activities.
• Communicate effectively with business partners, customers and colleagues in an international and multicultural environment.
Programs of Master in Business Computing
Semester 1
- Intelligent methods and reasoning
- Advanced Statistics and Data Mining
- Advanced Exploration Workshop with R
- Advanced Database Management and Application
- Information system management
- English for computing
- Corporate Culture
- Digital Marketing
- Web development
- Search Engine Optimisation SEO
Semester 2
• Algorithmic engineering
• Cloud and Pervasive Computing
• Distributed systems
• Stochastic processes
• Business english
• Study and management of innovative projects
• Business Model Design
• Strategy Management
• International economic environment
• Digital transformation and change management
Semester 3
• Advanced web development
• Infographics and web design
• Electronic payment and fintech
• Digital strategy
• International marketing
• International finance
• Digital marketing and E-CRM
• E-SCM
• Preparing TOEIC
• Job search technique and self-marketing
• Digital transformation project management
• Risk management in ebusiness
Semester 4
Internship in company